A recent cover story in a struggling news magazine, under the title “Crazy Talk:” accuses Oprah Winfrey of spreading “dubious advice” in a wide range of health issues from menopause and hormone replacement therapy to autism, cancer, aging, and weight loss. The tone of the article was the same tiresome blend of gotcha journalism and selective fact-reporting that fills tabloid coffers.

The story failed to gain traction for obvious reasons. Oprah has aired innumerable shows on health, of which the controversial ones are a tiny minority. Her intention to improve women’s lives on all fronts is so obvious as to be almost above criticism. The credibility for women’s well-being and welfare she has earned day after day over the past two decades will not be undone with a story that cherry-picks the guests who can be made easy targets of ridicule by the medical establishment. And the fact that she has celebrity guests who have causes and crusades in the area of health, such as Jenny McCarthy or Suzanne Somers, is not the same as Oprah herself endorsing what they say.

The criticism the medical establishment is directing at Oprah through this article only exposes their own frustration in having squandered their credibility with the public. They hope that if they can successfully attack the Oprah’s immense credibility, then they can magically get some of that credibility back for themselves. However, if people still trusted the health care industry to act in their best interest the way they did decades ago, then it would be unnecessary to brand Oprah for “crazy talk” simply because she occasionally provides a forum for ideas outside of mainstream medicine.

The medical profession is burdened with a host of problems that Oprah addresses with more candor and force than the AMA. She promotes wellness and prevention, two areas that drastically need improvement. She brings up creative solutions to problems that medical science is baffled by, such as the healing response itself and the role of subjectivity in patient response. These are issues that few M.D.s are willing to explore, yet she has done so for decades.

Instead, we got a response from an oncologist in Canada repeating the establishment position: alternative treatments of cancer are bogus, subjectivity hcs no place in science, “soul talk” about illness is rubbish. This is exactly the kind of dismissive arrogance that drives millions of people away from conventional doctors. Every illness has a subjective component — after all, to be sick is to change your moods and emotions, and severe illness causes one to examine primal issues like life and death and the meaning of existence. Do these subjective changes affect healing? Obviously they do, or we wouldn’t have the placebo effect, which comes into play at least 30% of the time in illness.

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