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Barbara Loe Fisher is a pioneer in vaccine education and safety, and the founder of the National Vaccine Information Center (NVIC).

In an effort to educate and offer a counterbalance to the massive amounts of traditional mass media exposure on vaccines, which rarely ever mentions the potential dangers, we co-sponsored a message that was featured on the New York Time Square’s Jumbotron in March of this year. It was a 15-second spot that ran every hour, 24/7 for five weeks.

To say it caused a stir would be an understatement. Here, Fisher discusses the controversy that ensued.

Sources: Video Transcript

 Dr. Mercola’s Comments:

If you were in New York in the month of March, you may have caught a first-hand look at the message we co-sponsored with the NVIC. The 15-second spot was displayed on the Time Square Jumbotron, where it ran for five weeks, once every hour, around the clock.