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Generally, things of higher value, or those things perceived as being of higher value, simply cost you more.

And that pretty much applies across the board from the place you call home, to the cars you drive, and to many of the consumables you buy as well.

But every once in a while, something comes along that becomes an exception to all this. Sometimes the exception is strictly a marketing ploy of some sort… to con you into believing you’re getting more value for your hard-earned money than you really are.

For example, many automobile manufacturers compare their products to higher end vehicles…. These manufacturers might try to convince you their vehicle has all the bells and whistles comparable to the higher-end vehicle… but at half the price.

At first blush, you might start believing what they say is true.