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Aspartame: Putting the DIE into Dieting Since 1981

For related articles and more information, please visit OCA's Health Issues page and our Food Safety Research Center page.

Google "aspartame" and you will find http://www.aspartame.org/ in search result position #1.  Billing itself as an 'Aspartame Information Center,' this website opens with "The Benefits of Aspartame," discussing how as a 'low-calorie' sweetener aspartame helps consumers with weight control, diabetes and the prevention of tooth decay.

The website is the creation of an organization calling itself the Calorie Control Council (CCC), a non-profit association established in 1966 whose public mission is "...to provide an objective channel of scientific-based communications about low-calorie foods and beverages, to assure that scientific and consumer research and information is made available to interested parties."

Ironically, Aspartame.org contains virtually no reference to primary scientific literature, rather, opts for an appeal to authority, listing a series of "Expert Opinions" on the presumed safety of aspartame.  Examples include "Science Experts," e.g. American Diabetic Association, "Consumer Experts," e.g.  Snopes.com, "Regulatory Experts," e.g.  FDA, and even lists its own sponsoring organization - the CCC - as an example of an "Industry Expert," even though its mission statement clearly identifies itself as a propaganda arm of the global low- and reduced-calorie food and beverage industry:   


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