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Organic Consumers Association

Oreos Found to Be As Addictive As Cocaine!

For related articles and more information, please visit OCA's Health Issues page and our Food Safety Research Center page.




When you eat refined processed sugars, they trigger production of your brain's natural opioids -- a key ingredient in the addiction process. Your brain essentially becomes addicted to stimulating the release of its own opioids as it would to morphine or heroin.

This addictive nature of sugar and processed food has again been confirmed by a psychology professor and a team of students at the College of Connecticut,1, 2 who showed that Oreo cookies are just as addictive as cocaine or morphine.

The study, which was designed to investigate the potential addictiveness of high-fat/high-sugar foods, also found that eating Oreos activated more neurons in the rat brain's pleasure center than exposure to illicit drugs did. According to professor Schroeder:

"Our research supports the theory that high-fat/ high-sugar foods stimulate the brain in the same way that drugs do. It may explain why some people can't resist these foods despite the fact that they know they are bad for them."

The idea for the study originated with neuroscience major Jamie Honohan, who wanted to know how the high prevalence of junk foods in low-income neighborhoods might contribute to the obesity epidemic.      


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