A campaign to expose the hazards and limited effectiveness of synthetic vitamins and supplements, creating marketplace awareness and demand for truly organic, naturally occurring vitamins, botanicals, & supplements.
by Ronnie Cummins, National Director, OCA
The Organic Consumers Association's nationwide campaign, Nutri-Con: The Down Side of the Vitamin & Supplement Industry, exposes the hazards and limited effectiveness of synthetic vitamins and supplements, and creates consumer awareness and marketplace demand for truly organic, "naturally occurring" vitamins, botanicals, and supplements.
Part of this campaign will be the implementation of a new set of Naturally Occurring Standards (NOS), certification procedures, and labels which are truly "organic and beyond," and to expose the fact that 90% or more of the vitamins and supplements now on the market labeled as "natural" or "food based" actually are spiked with synthetic chemicals.
An underlying theme of this campaign is to inform and remind consumers that Big Pharma's prescription and over the counter drugs are generally hazardous substances offering no real solution to our health problems; while preventive health and wellness promotion, traditional holistic remedies, and complementary medicine practices represent the "organic road" to health.
In terms of wellness promotion, there is no doubt that an organic whole foods-based diet and a healthy lifestyle are the "best medicine" for those of us trying to survive and keep our families healthy in the toxic soup of 100,000 synthetic chemicals that surround us everyday, polluting our food, water, medicines, homes, and environment.
As we complement our organic whole foods-based diet with herbs and supplements, we need to make sure that these vitamins and botanicals are derived from naturally occurring plant and mineral sources, and that they contain no synthetic chemicals whatsoever.
We have posted excerpts from an eye-opening new book, The Vitamin Myth Exposed, by Brian Clement of the Hippocrates Health Institute (Chapter 1 & Chapter 2) This book is the opening salvo in a campaign that OCA believes will revolutionize the $20 billion vitamin and supplements industry. OCA sees this effort as part of our ongoing efforts to establish and safeguard strict organic standards in food and farming, clothing, body care, and other important consumer sectors.
We invite you to please circulate The Vitamin Myth Exposed widely to friends and family, and to talk to your local natural foods store or coop about joining forces with the OCA in this important new campaign.
Herbs, supplements, and vitamins that are 100% naturally occurring: