Don't Miss Out

Subscribe to OCA's News & Alerts.

Celebrate #GivingTuesday: Help Us Build a Just Food and Farming System

Neuroscientists tell us that the neurochemical drivers of happiness are dopamine, serotonin and oxytocin—and that any activity that increases production of these “happiness trifecta” chemicals will boost your mood.

Guess what sits at the top of the list of things you can do recharge these brain chemicals?


There are many ways to give, everyday. You can take chicken soup to a sick friend. Rake your neighbor’s leaves. Fix someone’s flat tire.

And of course, you can support our work to fix the food system.

About 80 percent of our support comes from individual donors like you. Can you make a donation on #GivingTuesday to help us fix our food system?

Maybe the people who thought up #GivingTuesday weren’t thinking about neuroscience and the “happiness trifecta.”

But they were thinking about this: There’s power in giving. And power in numbers. And great power in great numbers of people giving.

Power for what? For “doing good” in the world.

On this #GivingTuesday, we hope you’ll make a donation to support the good work we are doing, to build a healthier, more just food and farming system.

Because a healthier food system is good for everyone.

But we also recognize that there are many ways to give, and many good organizations worthy of your support.

So, please join us in celebrating #GivingTuesday by following this piece of wise advice: Whatever is good for your soul. Do that.

Thank you, from all of us at OCA.

P.S. There are so many good organizations working to make the world better. We appreciate that you choose to support our work. Thank you!

Order Ronnie's New Book: The Truth About COVID-19

Get Local

Find News and Action for your state:
$5 Off Your Next Order at and 20% Goes to Organic Consumers Association.