The Coca-Cola Company is no stranger to sneaky tactics. In addition to the scary health dangers of their namesake product that they actively attempt to hide, the soda giant has been caught influencing health policy and undermining public health initiatives — again.
According to a paper recently published in the Journal of Public Health Policy, Coca-Cola has been funding the research of several public universities, despite the company’s publicly stated goal of transparency. Coca-Cola announced increased transparency only after The New York Times revealed in 2015 that the company paid influential scientists to advance the message that exercising is the key to maintaining a healthy weight — not cutting calories. The company hoped that spreading the message would place less of an emphasis on the link between sugary drinks and obesity.
Gary Ruskin, co-founder and co-director of nonprofit food watchdog US Right to Know, was one of the authors of the paper.