Amidst growing marine pollution, Greenpeace is applying pressure on the soft drink multinational.
Every second, more than 20,000 drinks in plastic bottles are purchased around the globe.
That adds up to more than 1 million bottles a minute and nearly 500 billion bottles per year.
It may come as no surprise then that the largest beverage manufacturer, Coca-Cola, reportedly manufactured more than 110 billion plastic bottles in 2016.
The environmental activist group Greenpeace claims that this number has risen by about 1 billion bottles since last year, despite Coca-Cola’s public campaign to reduce the amount of plastic it uses.
“We have calculated [Coca-Cola] produced over 110 billion throwaway plastic bottles every year — an astounding 3,400 a second,” Louise Edge, oceans campaigner for Greenpeace, told the Guardian.Greenpeace has been campaigning for Coke to stop polluting oceans with plastic bottles over the last few months. The organization reports that plastic bottles are one of the most commonly found items on beaches across the world, bringing a litany of environmental hazards with them wherever they pop up.
“Once [plastic bottles] are in the environment, they become a hazard for wildlife,” wrote Tisha Brown, a campaigner for Greenpeace’s ocean team. “Larger pieces of plastic can become an entanglement or choking hazard for animals. These larger plastics break down over time into microplastics which have been found in everything from seafood, sea salt and even our drinking water.”