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Organic Consumers Association

Campaigning for health, justice, sustainability, peace, and democracy

Consumer Tip of the Week Rainforest Alliance vs. Fairtrade Labeling

McDonald's, Chiquita, Mars, Wal-Mart, and Kraft apparently now all have products certified "sustainable," sharing, among other things, the little green frog label of the Rainforest Alliance. On the other side of the labeling world, we have Fair Trade, the original product certification initiative aimed at building equitable and sustainable trading partnerships and creating opportunities to alleviate poverty. What's the difference? See a comparison here.

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