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Food Marketing to Kids and People of Color

A coalition of 21 leading advocacy groups, led by Fairplay, a nonprofit children’s advocacy group, and the Center for Digital Democracy, has filed a petition with the Federal Trade Commission to stop online platforms from manipulating children into spending excessive time online.

The petition describes how the vast majority of apps, games, and services popular with kids:

• Generate revenue primarily via advertising

• Employ sophisticated techniques (e.g., autoplay, endless scroll, and strategically timed advertisements) to cultivate lucrative long term relationships between minors and their brands.

• Use platforms like TikTok, Twitter, YouTube, Facebook, Instagram, and Snapchat to keep kids online…

Read more: Food Marketing to Kids and People of Color: It Needs To Stop